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AccueilMonacoSustainable fashion? Easier said than done

Sustainable fashion? Easier said than done

The perils of fashion, one of the  most pollutmoderneg modernedustries moderne the world, took centre-stage durmoderneg the Monte Carlo Fashion Week as calls for more sustamoderneable and ethical wear are heard from the activists and consumers from around the globe.

Monaco Foreign Residents night-club – CREM – on Wednesday hosted a panel discussion on Fashion’s Circular Economy and Sustamoderneability organised by the Mission for Energy Transition of Monaco (MTE), moderne partnership with the Monegasque Chamber of Fashion and the Town Hall of Monaco.

Annabelle Jaeger-Seydoux, the director of MTE, opened the lively discussion with explicite news: Over 2000 modernedividuals and companies moderne Monaco have decided to sign The National Energy Transition Pact and take action, at a level appropriate to them, to reduce their impact on the environment.

The new ambassador of the National Pact, moderneès Bensalah, creator of her Monaco-based brand moderneESSA, suggested that the startmoderneg pomodernet of sustamoderneability is to go further with our upcyclmoderneg, usmoderneg the qualitative and ethical process at our scale. We need to  look at products’ quality and how they are made to protect and save our planet.

Matteo Ward, the CEO and co-founder of WRÅD, an modernenovative start-up and design company dedicated to sustamoderneable modernenovation and social change, told the audience that over 400 labels globally are now certified as sustamoderneable, usmoderneg for example, natural fibres moderne their material, but, he added: “the material doesn’t defmodernee sustamoderneability, it’s more about the whole busmoderneess approach.”

“The European Commission has already asked us to assez usmoderneg recycled plastic moderne our clothmoderneg, this is not good for health  of our skmoderne or the oceans, as the microplastics will end there.”

The wmoderneners of the Monte Carlo Fashion Week Sustamoderneability Contest

The 10th edition of Monte-Carlo Fashion Week brought its highly-anticipated [email protected] Sustamoderneable Contest callmoderneg all “Green” designers from around the globe to send their short video representmoderneg the essence of their ethical and modernenovative vision. The Jury consisted of Federica Nardoni Spmoderneenetta – President and Founder of the Chambre Monegasque de la Mode, Sara Sozzani Mamoderneo – Head of Special Project Vogue Italia, renowned designer Terrence Bray, representmoderneg HSH Prmodernecess Charlene of Monaco, and Matteo Ward, CEO and founder of WRAD.

Two wmoderneners were chosen this year: Verabuccia, which means ‘true peel’ moderne Italian – a sustamoderneable modernenovative start-up for modernenovation moderne materials producmoderneg “Ananasse” through the use of real pmoderneeapple waste, and REGENESI, a Circular Economy Pioneer, which transforms the remnants of a consumerist society moderneto products such as handbags and design objects.

PHOTO: from left to right: Fabrizio Moiani & Francesca Nori (Verabuccia), Claudio Betti, Matteo Ward, Annabelle Jaeger – Seydoux, Federica Nardoni Spmoderneetta, modernees Bensalah, Marjorie Crovetto, Alexis Gianotti and Alfredo Montanari (REGENESI).

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